Archive - February, 2012

How the Millennial Generation Uses Mobile

Millennials — that is, American consumers between ages 18 and 34 — are a mobile generation. That much is clear from the infographic. According to data collected by location-based ad network JiWire, Millennials own an average of 2.4 Internet-connected devices. Of those who connect to JiWire’s free Wi-Fi networks, 62% percent are using smartphones and nearly a third are using tablets. Twenty-eight percent use location-based apps multiple times per day for locating stores (54%) and points of interests (46%), as well as connecting with others (40%) and checking in (32%).

Using Pinterest for Inspiration

When asked where she got the idea to bake me Funfetti cookie sandwiches for Valentines day, my girlfriend’s response was simple: Pinterest.

Pinterest, a pinboard-styled photo sharing site, enables users to “pin” images found around the internet into personalized collections. Pins also contain click-through links to the original source, providing users a link to the detail surrounding the image.  The site has quickly worked its way up the ranks of social sites, boasting 10.4 million users, with 2 million using the site daily.  While the stereotype of Pinterest may deter most men from participating (97% of the user-base are female), they too can benefit from the creations inspired by pins.

What kind of things could Pinterest inspire?  Check out some of these pins I ran across while writing this post:

So guys, while you may not find interest in pinning yourself, encouraging your partner to partake may yield creative (if not delicious) surprises!

[Photo Credit: Sara Rokicki.]

31DBBB Day 4: Analyze a top blog in your niche

 

You can learn a lot from both the success and failures of the competition.

[This post is part of the 31 Days to Build a Better Blog series.]

31 Days to Build a Better Blog is an eBook thousands of bloggers are reading and following together in an effort to help each other become better bloggers.  Written by Darren Rowse of Problogger, the workbook is divided into 31 easy-to-follow tasks that not only have you doing something to your blog, but teaches you the importance each task and provides links to further reading.

Analyze a top blog in your niche

The task for day four was to observe a successful blog in the same niche to identify ways to improve my own blogging strategy.

Why bloggers read other blogs

A blogger can learn a lot by spending time on other blogs—particularly those that are doing well.  You can pick up all manner of ideas, strategies, and tips.

Analysis

I found this particular task challenging (not the analysis, but deciding which site to review), but in the end I decided to do an analysis of Lifehacker.

Continue Reading…